Biocide substitution for Coating Solutions water treatment loop

CRM · Proposal

5 agents · last run 01:22 todayDraft outreach

$5.8Mestimated value

2/5roles covered

12sources behind the signal

Proposalstage

Mediumrelevance · ranked 13 of 23

Overview Signals1 People2 Win Kit

Why this exists

Your Rhein Chemie additive range is already specified at an adjacent site, which shortens qualification.

The chain

what produced this, and what it still needs

1 · Signal

Arkema is exiting a segment it has described as non-core for three consecutive quarters

Strategic Shifts · 12 sources High confidence

Open signal →

2 · Opportunity

Scored 13 of 23 surfaced · $5.8M

Above the relevance bar 137 scored, 23 surfaced

you are here

3 · People

2 of 5 roles mapped

Missing: Funds itFind who funds it →

4 · Draft

Not started

Win Kit is ready — 3 proof points and a competitive counter.

Draft outreach →

Win Kit

in your licence

Value hypothesis

Qualification time is the binding constraint, not price.

Proof points

01Qualified at an adjacent site in 11 weeks
02Meets the 2027 restriction threshold today
03Existing MSA removes commercial negotiation from the path

Competitive counter

Incumbent is Evonik; their grade does not clear the new limit.

Commercial angle

Lead with a paid trial to compress the qualification decision.

Buying group

2 of 5 roles covered

Approves it

Elena TanakaEHS DirectorLacqFit High

e•••••@arkema.com

Qualifies it

Meera DuboisMaterials Development LeadCarlingFit High

m•••••@arkema.com

Funds it

Nobody mapped · BU leader

Map the group →

Buys it